Luis Tanahara

Luis has worked for Boyd Coddington Garage, Hot Wheels, Jada, Motormax and many other diecast brands designing both models and packaging as well as creating brands for them. At Jada he was the first official employee and was quickly promoted to VP of Product development and Design. Luis was responsible for wildly successful DUBCITY diecast along with many other of Jada's brands (BIGTIME Muscle, ROADRATS, FOR$ALE, IMPORT RACER and STREET LOW). As VP of Design he stylized and designed his vehicles to ensure they would stand out among the competitors offerings.

He later branched out on his own and created his own diecast company, The CUSTOM CREW as well as designing The SLEDSTER.  He did a lot of collaborations with Chris Stangler and for the last years worked for MGA where he build out the CarTuned series. Luis is an inductee in the Model Car Hall of Fame. 

Subject ID: 9240

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Luis has worked for Boyd Coddington Garage, Hot Wheels, Jada, Motormax and many other diecast brands designing both models and packaging as well as creating brands for them. At Jada he was the first official employee and was quickly promoted to VP of Product development and Design. Luis was responsible for wildly successful DUBCITY diecast along with many other of Jada's brands (BIGTIME Muscle, ROADRATS, FOR$ALE, IMPORT RACER and STREET LOW). As VP of Design he stylized and designed his vehicles to ensure they would stand out among the competitors offerings.

He later branched out on his own and created his own diecast company, The CUSTOM CREW as well as designing The SLEDSTER.  He did a lot of collaborations with Chris Stangler and for the last years worked for MGA where he build out the CarTuned series. Luis is an inductee in the Model Car Hall of Fame. 

Subject ID: 9240

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