Carved out of a '65 Dodge A100 pickup, the Deora Concept debuted at the '67 Detroit Autorama – and as one of the 16 inaugural Hot Wheels editions. The HWC Original 16 series commemorative edition bringfs back memories of 1968.
As you can see, the packaging (front & back) features the original artwork by the late, Otto Kuhni. It was Otto’s packaging that was credited with setting these cars apart at retail, prompting the brand for immediate success and creating last memories in the minds of kids for 50 years.
Originally designed after the Dodge Deora Concept, the Harry Bradley Designed, Deora has been a collector favorite since it was originally released in 1968. Its removable Surfboards really helped sell this one as one of the true “California Custom Miniatures” and continues to be released to this day.