Food Truck

Part of the Food Truck Series. Each pin is a profile of a 3D food truck with one or more iconic local images on the outside. The truck has a hinged service window that opens upwards to reveal images of food and drink.

The London Piccadilly Circus pin is a multicoloured truck facing left. The colours are predominently orange, purple, green and yellow in a 'sixties' inspired 'psychedelic' design. A bowler hat is sited at top-front of the truck, A Hard Rock Cafe logo is on the window along with the motto 'Love All Serve All', 'Piccadilly Circus' is written along the length of the truck just above the top of the window and a silhouette of the statue of Anteros is on the side of the truck, overlapping with the left side of the Window. The service window opens to reveal a cup of tea, a fish, bag of chips, condiments and a takeaway hot drink flask.

The pin is sold on a brown, red and gold backing card that resembles a food truck menu with entries in white chalk. At the centre of the card, in white caplital letters, are the words 'Food Truck Series' and 'Love all Serve all'.

The back of the pin is silver in appearance. The back design is of pairs of guitars set at right angles and crossing each other at mid-fingerboard and interspersed with Hard Rock Cafe logos. A four line text box has a first line reading "Limited Edition 400". A guitar shaped hologram has within it a Hard Rock Cafe logo, the names of various Hard Rock Cafe locations and the words 'certified authentic'.

Original price: £13.45