The Grand Opening pin has as main theme the Fontana dei Leoni (Lions’ Fountain) and Piazza del Popolo (where the fountain is located). The entire pin has a 3D appearance.
The pin is structure like a frame with the lion’s head on top, immediately below is the release year (2024), divided in two numbers for each side.
The frame is completed by a classic Hard Rock Cafe logo (in standard colors) with the shop name “Via Del Corso Rome” on a underneath black band, everything is placed at the bottom of the pin surrounded by a banner reading "Grand Opening". Two diagonal guitars emerge from the banner.
The center of the pin is in light blue color to simulate the water coming out of the lion's mouth as in the fountain. The obelisk of Piazza Del Popolo in front of the two twin churches (Santa Maria in Montesanto on the left and Santa Maria dei Miracoli on the right) are visible in transparency.
Back of pin says "Limited Edition 500" and does not state the manufacturer. Only states "Made in China". Traditional black and gold backer card with "Limited Edition" band on the front.
Design by Vienna Pin Master, Shaky Lechner.
Base material: Antique gold appearance
Style: Painted
Back print: 4 Lines
Back pattern: Hard Rock logos and crossed guitars
Distribution method: Retail, only at Via Del Corso Shop
Release date: 10th May 2024
Original retail price: 19,95 €