The pin's design is of a chocolate ice cream Sundae. A Hard Rock Cafe logo is placed at the bottom of the glass, just above the base and gives the location name 'London'. The Sundae is topped with chocolate sauce, whipped cream and a cherry. with a single candle next to the cherry. A light blue banner is placed across the middle of the glass carrying the words "Happy Birthday" in white capitals.
The pin is sold on a mainly red backing card (it has a sky blue strip at the bottom). A Hard Rock Cafe logo is placed top left and across the top are the words "Happy Birthday" in white capitals. In the blue strip at the bottom of the backing card are the words "To:" and "From:" which allows the pin to be personalised as a gift.
Base material: Copper appearance
Style: Painted
Back print: 4 lines: the first line says 'Limited Edition' but gives no number.
Back pattern: Hard Rock Cafe logos and pairs of guitars placed head to toe at an oblique angle.
Distribution method: Retail
Release date: 24 July 2024
Original retail price: £15.45 GBP
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