Part of the 2021 License Plate Series, sold exclusively in the Online Rock Shop. Pins are the same design concept as the global Core License Plate Series, which launched in 2015 and was largely discontinued by the time these online pins debuted.
The 2021 online series consists of three limited edition pins, each representing a Hard Rock location that opened or expanded in 2019 or 2020. Each pin is a rectangular motor vehicle license plate featuring the letters "HRD RCK" in black, in front of an iconic local image.
Amsterdam Hotel pin features a row of canal houses at center, each one a different color. In each corner of pin are small Hard Rock Hotel logos. At top center, in red capital letters, is the hotel name (Amsterdam American). At bottom center, also in red capital letters, is the country name (Netherlands). Hard Rock Hotel Amsterdam American opened on June 12, 2020.
Pin was sold only in the Online Rock Shop, not at Hard Rock Hotel Amsterdam American.
Back of pin does not state "Limited Edition" or quantity. Online Rock Shop product page says pin is Limited Edition 300.
Base material: Gold appearance
Style: Painted
Back print: 3 lines
Back pattern: Hard Rock Cafe logos and crossed guitars
Distribution method: Online
Release date: June 1, 2021
Original retail price: 12.50 USD
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