Betty Crocker

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Betty Crocker is a fictional character used in advertising campaigns for food and recipes. It was originally created by the Washburn-Crosby Company in 1921 following a contest in the Saturday Evening Post that required a female response. In 1954, General Mills, an American Fortune 500 corporation branded the red spoon logo, giving various food-related merchandise the Betty Seal of Approval. A portrait of Betty Crocker first commissioned in 1936 and revised several times since appears on printed advertisements and product packaging. On television and radio broadcasts, Betty Crocker was portrayed by several actresses, most notably by Adelaide Hawley Cumming between 1949 and 1964.

Subject ID: 49896

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Betty Crocker is a fictional character used in advertising campaigns for food and recipes. It was originally created by the Washburn-Crosby Company in 1921 following a contest in the Saturday Evening Post that required a female response. In 1954, General Mills, an American Fortune 500 corporation branded the red spoon logo, giving various food-related merchandise the Betty Seal of Approval. A portrait of Betty Crocker first commissioned in 1936 and revised several times since appears on printed advertisements and product packaging. On television and radio broadcasts, Betty Crocker was portrayed by several actresses, most notably by Adelaide Hawley Cumming between 1949 and 1964.

Subject ID: 49896

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Subject ID: 49896