Canadian Club

Canadian Club is a brand of Canadian whisky produced by Beam Suntory. Popularly known as CC, Canadian Club was created by Hiram Walker and Sons,

Hiram produced  his first barrels in 1854 and founded his distillery in 1858 in Detroit. However, with the Prohibition movement gathering momentum Walker decided to move his distillery  to Windsor, Ontario. From here, he was able to export his whisky and start to develop Walkerville, a model community that Walker financed to provide housing and services for his employees.

Canadian Club is a brand of Canadian whisky produced by Beam Suntory. Popularly known as CC, Canadian Club was created by Hiram Walker and Sons,

Hiram produced  his first barrels in 1854 and founded his distillery in 1858 in Detroit. However, with the Prohibition movement gathering momentum Walker decided to move his distillery  to Windsor, Ontario. From here, he was able to export his whisky and start to develop Walkerville, a model community that Walker financed to provide housing and services for his employees.

Walker's whisky was particularly popular in the late 19th century gentlemen's clubs of the United States and Canada and he positioned the whisky as a premium liquor, pitching it not only on its smoothness and purity but also its five-year oak barrel aging.  Hence it became known as "Club Whisky.
Walker changed the label in 1889 adding the word "Canadian" to the top of the label, distinguishing Walker's recipe for his whisky from the other processes of the time. In 1890, the word "Canadian" was moved down from the top of the label and incorporated into the name of the whisky.
Walker's distillery passed to his sons upon his death in 1899.

Chicago gangster Al Capone smuggled thousands of cases of Canadian Club via a route from Windsor to Detroit during the prohibition years.
Hiram Walker & Sons is the only North American distiller to have been granted a royal warrant of queen Victoria and successive royals until queen Elisabeth II.

In 1967, Hiram Walker & Sons launched their "Hide A Case" advertising campaign that enticed drinkers to seek out cases of Canadian Club hidden at exotic locations throughout the world, including Mount Kilimanjaro, Angel Falls, Mount St. Helens and the Swiss Alps.

Source: wiki