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Hartoy

Brand

This firm located in Florida began operations in 1982 and was founded by former Lesney Matchbox executive Elliot Harrowe. The first venture was to become the American distributor for Lledo and the Days Gone "Fantastic Set O' Wheels" products originating from England. Hartoy under license also marketed various diecast Corgi Jr. and Welly castings with the Hershey Chocolate, Domino's Pizza and Coca Cola logos. In 1988, the company changed ownership and sales were augmented with the inclusion of the larger Solido models into their inventory. In 1990, the 1-64 scale truck range called "American Highway Legends" was introduced which included older tractor-trailer rigs representing Mack BM and CJ, Peterbilt 260, & Ford. In 1993, Hartoy began producing models of contemporary Kenworth and Mack truck vehicles.

This firm located in Florida began operations in 1982 and was founded by former Lesney Matchbox executive Elliot Harrowe. The first venture was to become the American distributor for Lledo and the Days Gone "Fantastic Set O' Wheels" products originating from England. Hartoy under license also marketed various diecast Corgi Jr. and Welly castings with the Hershey Chocolate, Domino's Pizza and Coca Cola logos. In 1988, the company changed ownership and sales were augmented with the inclusion of the larger Solido models into their inventory. In 1990, the 1-64 scale truck range called "American Highway Legends" was introduced which included older tractor-trailer rigs representing Mack BM and CJ, Peterbilt 260, & Ford. In 1993, Hartoy began producing models of contemporary Kenworth and Mack truck vehicles.

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