Iso Motors

Iso Autoveicoli S.p.A. was an automobile and motorcycle make, the product of Iso Autoveicoli S.p.A of Italy. The company was predominantly active from the late 1940s through the early 1970s. Iso are known for the iconic Isetta bubble car of the 1950s, and for a number of powerful performance cars in the 1960s and early 1970s.

Iso was initially named 'Isothermos and manufactured refrigeration units before World War II. The company was originally founded in Genoa in 1939, but was transferred to Bresso in 1942 by Renzo Rivolta, an engineer and the heir of industrialists. The business was refounded as Iso Autoveicoli S.p.A. in 1953 to reflect the production of motorized transport. Renzo Rivolta died in 1966, and his son, Piero, took over as managing director. At the start of 1973 the Rivolta family ceded the business to an Italian American financier named Ivo Pera who promised to bring American management know-how to the firm: the business was again renamed to Iso Motors, just before fading rapidly into obscurity.

Subject ID: 46579

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Iso Autoveicoli S.p.A. was an automobile and motorcycle make, the product of Iso Autoveicoli S.p.A of Italy. The company was predominantly active from the late 1940s through the early 1970s. Iso are known for the iconic Isetta bubble car of the 1950s, and for a number of powerful performance cars in the 1960s and early 1970s.

Iso was initially named 'Isothermos and manufactured refrigeration units before World War II. The company was originally founded in Genoa in 1939, but was transferred to Bresso in 1942 by Renzo Rivolta, an engineer and the heir of industrialists. The business was refounded as Iso Autoveicoli S.p.A. in 1953 to reflect the production of motorized transport. Renzo Rivolta died in 1966, and his son, Piero, took over as managing director. At the start of 1973 the Rivolta family ceded the business to an Italian American financier named Ivo Pera who promised to bring American management know-how to the firm: the business was again renamed to Iso Motors, just before fading rapidly into obscurity.

Subject ID: 46579

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