Roma Wine
Brand
The tiny Roma winery was already in existence in 1915 when brothers John Battista and Lorenzo Cella bought the winery, then located in Lodi. In 1933 the company bought the Santa Lucia Winery, and the entire operation was moved to Fresno. By the late 1930s Roma had become the world's largest wine producer.
In 1942, the Cella family bowed out and sold to Schenley Industries (the first corporate wine takeover?) and that company broadened Roma's scope even further.
Subject ID: 23118
MoreThe tiny Roma winery was already in existence in 1915 when brothers John Battista and Lorenzo Cella bought the winery, then located in Lodi. In 1933 the company bought the Santa Lucia Winery, and the entire operation was moved to Fresno. By the late 1930s Roma had become the world's largest wine producer.
In 1942, the Cella family bowed out and sold to Schenley Industries (the first corporate wine takeover?) and that company broadened Roma's scope even further.
Subject ID: 23118
Subject ID: 23118
