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Lancia

Brand

Lancia Automobiles S.p.A. is an Italian automobile manufacturer founded in 1906 by Vincenzo Lancia which became part of the Fiat Group in 1969.

The company has a strong rally heritage and is noted for using letters of the Greek alphabet for its model names.

In June 2014 it was announced that outside Italy, Lancia would cease to exist; only within Italy will the Lancia models still be offered.

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